The Ad Council, in collaboration with the National Highway Traffic Safety Administration (NHTSA), has created “Stop the Texts Stop The Wrecks”, a series of public service advertisements (PSAs) aimed at young adults to discourage distracted driving and educate them about the dangers of texting and driving.

The Stop The Texts campaign was developed at The Concept Farm by creative directors Gregg Wasiak and Ray Mendez, copywriters Ashley Vienna and Tyler Kirsch, art directors Iva Zugic and Rob Slingh, and agency producer Spencer Kehe.

Concept Farm developed a Facebook-integrated social game to support “Don’t Blink” that captures the target where they live and play, and drives secondary viral engagement through the extended social graphs of game participants. The application, which lived on both Facebook and the James Patterson website, was literally a staring contest pitting Patterson fans against a video of the Mafia villain from the book.

Thirty Agencies, Marketing Companies and Media Firms Make Up AdAge’s Inaugural List of the Best Industry Employers.

Partnering with Capital G is The Concept Farm, a leading NYC advertising agency, which is helping to bring The Family Album to life. “Capital G is a family business, so creating the first photo album of a country was a perfect fit, ” said Concept Farm Partner Ray Mendez. “The concept of community and the importance of family is a remarkable part of Bermudian culture. We at The Farm are excited to play a part in creating the Family Album and watching it grow. ”

Launched in 2004 by New York based communications company The Concept Farm, Cool in Your Code is an infotainment series dedicated to showing even the most savvy residents what is cool, new and undiscovered throughout the city’s 200+ zip codes.