AFAR Media Announces the Launch of Its First-Ever Travel Happiness Survey

AFAR Media today announced a new consumer platform, exclusively presented by the Aruba Tourism Authority, that will explore the correlation between travel and happiness. To better understand the role that travel plays in an individual’s happiness level, AFAR will conduct an in-depth survey that invites consumers to answer a series of questions about happiness and travel and to share their happiest travel memories.

Guyana Partners With Concept Farm on Marketing Strategy

The Guyana Tourism Authority (GTA) is continuing its efforts to introduce the South American country of Guyana to the North American tourism market by hiring Concept Farm, a boutique strategic advertising agency based in Long Island City, New York, to develop a living integrated marketing and communications strategy and action plan for the destination.