Marketing agency Concept Farm announced it has been brought on as a strategic and creative partner to help Hugo Neu Corp. define and develop Kearny Point’s brand positioning for a relaunch, including strategy, creative and interactive.

AFAR Media today announced a new consumer platform, exclusively presented by the Aruba Tourism Authority, that will explore the correlation between travel and happiness. To better understand the role that travel plays in an individual’s happiness level, AFAR will conduct an in-depth survey that invites consumers to answer a series of questions about happiness and travel and to share their happiest travel memories.

The Guyana Tourism Authority (GTA) is continuing its efforts to introduce the South American country of Guyana to the North American tourism market by hiring Concept Farm, a boutique strategic advertising agency based in Long Island City, New York, to develop a living integrated marketing and communications strategy and action plan for the destination.

The Aruba Tourism Authority’s new campaign, Authentic Aruba, was featured on AdForum.

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A bumper crop of awards was harvested at the 2018 HSMAI ADRIAN Awards, the benchmark in travel marketing in the US.

Together, CF and Aruba Tourism Authority won: 1 Pioneer of Visual Storytelling, 1 Platinum, 4 Golds, 1 Silver and 4 Bronzes across social media, digital marketing and advertising innovation.