Client

ESPN co-branded

Finding the sweet spot where the ESPN brand and their key advertising partners intersect.

Client

ESPN co-branded

Finding the sweet spot where the ESPN brand and their key advertising partners intersect.

Concept Farm’s work was pivotal in ushering in a new era of network/advertiser integration, emulated by many other networks today.

Approach
Concept Farm has executed scored of promotional platforms for the network’s biggest advertisers. Developing, casting and producing co-branded content for the largest companies is no gimmie. The fine balance of keeping the ESPN tone while seamlessly integrating with the sponsor’s brand was the key to success. Some of the major players we’ve worked with include: GMC, Miller, Wendy’s, Best Buy, Mastercard, Heineken, Cisco, Tostitos, T-Mobile, 7-Eleven and Century 21.